Raising Will


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Raising Will’s Adventures with Target

*Disclosure: I was gifted some items for my attendance at the below event.

Last Friday I was invited to take a look at the new range coming soon to Target’s Baby Collection. And being the shop-a-holic that I am, how could I refuse getting amongst the cuteness that is everything baby.

As a loyal Target shopper, I already knew about their reasonably priced quality and their development team’s commitment to safety. Their upcoming ranges are no exception to these rules and definitely worth getting excited over.

There’s been a shift over the last two years for Target’s baby product development team. They’ve been taking a more contemporary focus towards their nursery decor and manchester; moving away from the old pink and blue stereotype and towards fun brights and bold prints, but also paying attention to natural, earthy tones too. Taking their cues from top designers overseas, their consistent ability to meet their market is obvious whenever I head in-store. And this special bloggers preview didn’t disappoint.

So what did I get to check out first hand before it hits stores in February? What’s big next season I hear you ask?

Think clouds, triangles, little people furniture, greys, even a splash of neon and some dachshunds!

Coming to a Target store near you...

Coming to a Target store near you…

*insert applause here* Yes, I think they’ve got it right too….. yet again!

And taking a look into their current range of nursery decor, manchester and clothing, I was in love. Robots, elephants, colour and classics all in a simple, vintage style and PERFECT for my two little guys. I’ve put a few of my favourites below…

Small Boys at Target Australia
Target is hitting the spot for my small boys – check out the items below:

Are you loving any of the above? What would you like to see come to Target?

*Disclosure: I was gifted some items for my attendance at the #Targetlovesbloggers event although I was not obliged to write any posts about the event. I have not received any payment for my comments and all views are my own.